Augmenting Advertising – Page 206 – Augmenting Advertising

The Retail Industry’s Focus on the Intersection of Sustainability and CX

Posted on November 19, 2021 by Augmenting Advertising

Most are very aware of the common consumer in-store checkout experience – items are totaled, the price is tallied, and the consumer exchanges cash or credit for their goods, which are condensed into a bag for easy carrying and accompanied by a receipt as proof of purchase.

Tags: Data

Could Social Ads Be Hurting Your Brand?

Posted on November 18, 2021 by Augmenting Advertising

Facebook has become the mainstay advertising venue for fashion brands. If you ask why the digital marketer will say it works the best.

Tags: Marketing

Agencies, Don’t Wait Until the Last Minute to Check for Inclusivity in Your Work

Posted on November 18, 2021 by Augmenting Advertising

As you begin or continue your journey toward inclusive work, here are three tips to help you along the way.

Tags: Culture

6 Breakout Programmatic Strategies to Get Noticed Over the Holidays

Posted on November 17, 2021 by Augmenting Advertising

2020 was the biggest holiday season ever for marketers and retailers—and 2021 is shaping up to be even more competitive. Give yourself a head start by getting your programmatic strategies in place now.

Tags: Data Tech

Ten Tips for Productive and Focused Remote Team Meetings

Posted on November 16, 2021 by Augmenting Advertising

Thanks to digital burnout and continuous partial attention, remote meetings can feel unproductive. Here’s how to get your remote or hybrid team back on track.

Tags: Marketing

Man On A Hygge Mission

Posted on November 16, 2021 by Augmenting Advertising

A Q&A With Martin Pedersen, Founder/CEO of Stellar Agency, El Segundo, CA

Tags: Marketing

How Brands Can Use Relevant Moments and Technology to Engage with Consumers

Posted on November 16, 2021 by Augmenting Advertising

The endemic-era’s digital focus makes it easy for brand advertisements to get lost in the sea of commercials, sponsored posts, and constant notifications.

Tags: Marketing

The Season of Giving is Here and It’s Not Fashionable to Be Late

Posted on November 15, 2021 by Augmenting Advertising

Being human and authentic in brand messaging – whether sharing a promotion, apologising for shipping delays, or delivering a tear-worthy Christmas advert – is paramount as ever.

Tags: Culture

Grow your Brand with Hispanic Fans and the World’s Beautiful Game

Posted on November 15, 2021 by Augmenting Advertising

For any brand looking to grow with Hispanics, the time is now, and soccer, often called “The Beautiful Game,” is a fantastic way to connect with this audience.

Tags: Culture

Digital Poets Society: Will AI Replace Or Enhance Human Writers?

Posted on November 15, 2021 by Augmenting Advertising

Let’s start with the good news: writers aren’t about to lose their jobs to robots. When The New York Times asked an AI system to generate a column on relationships, this was the result.

Tags: Tech