Augmenting Advertising – Page 224 – Augmenting Advertising

Inexpensive Branding Strategies For Growing Your Small Business

Posted on July 22, 2021 by Augmenting Advertising

If you think that branding is a luxury and something you can do in the future, when your business is successful, you’re not alone in thinking this way.

Tags: SMB

How Brands Can Succeed on TikTok

Posted on July 21, 2021 by Augmenting Advertising

More and more brands are wanting to appear on TikTok, and the platform seems to have achieved a rare level of viral popularity among the most desirable audiences. TikTok, however, is not a typical media platform. Here are some very important points to consider for brands that want to get onto the newest, most popular digital platform.

Tags: Marketing

Playing Catch-Up: The Evolution Of Pharma Marketing

Posted on July 21, 2021 by Augmenting Advertising

Pharmaceutical marketing – it’s a bit odd, isn’t it? Almost impossible to categorize in the traditional marketing sense. Is it B2B? Yes, in some markets, but not in most. Is it B2C? Yes!

Tags: Culture

How to Calculate the Real Benefits of ROI

Posted on July 20, 2021 by Augmenting Advertising

There’s a healthy number of ROI opportunities within the payment automation sphere, and it’s relatively easy to estimate for any given organization by doing a payment analysis.

Tags: Data

How Communication is Key for Businesses Lagging Behind in Digital Transformation

Posted on July 20, 2021 by Augmenting Advertising

Digital transformation means different things to different businesses. Some industries have rapidly changed beyond recognition; others have struggled to do more than make incremental improvements to the way they’ve always done things.

Tags: Culture

Institutionalizing Company Culture: 3 Tips for Today’s Business Leaders

Posted on July 19, 2021 by Augmenting Advertising

As we look to the flexible future of work, the questions that are frequently asked are – ‘will businesses continue to let their employees work from anywhere? What does flexibility mean when it comes to employee work/life balance, post-pandemic?

Tags: Culture

How Can Small Ad Tech Companies Differentiate Themselves in a World of Consolidation?

Posted on July 19, 2021 by Augmenting Advertising

Over the last year, and catapulted by the pandemic, mergers and acquisitions of ad tech companies have been dominating the ad tech industry.

Tags: Tech

CTV Completes the Puzzle for Cross-Channel Marketing Campaigns

Posted on July 19, 2021 by Augmenting Advertising

The average UK home now uses 10.3 internet-enabled devices. With an excess of channels to choose from, audiences are no longer fully reachable via one platform. To keep up with consumption habits, marketers need omnichannel solutions that connect with their core customers as they move between touchpoints.

Tags: Streaming Tech

Dive Deeper Into Digital And Offline Experiences With Decisioning

Posted on July 16, 2021 by Augmenting Advertising

Delivering the best customer experience, both online and off, is vitally important for driving business, but the environment is changing quickly.

Tags: Data

The Ultimate Strategy Guide on Creating a Killer Content Marketing

Posted on July 16, 2021 by Augmenting Advertising

The ultimate strategy guide is that which helps you develop a marketing technique that’s guaranteed to convert always – even without having to pay any top content marketing agency.

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