Augmenting Advertising

The fact that the vast majority of audio content is not easily accessible or discoverable makes you wonder how much this has held audio back as a medium?

Culture is what differentiates us from the other living creatures on earth. Learning how to communicate with others is a social process regardless of the channel.

It’s the curious nature of humanity, when these x-in-a-lifetime events arise, to look downwards and backwards, at our dashboards, in our rearview mirrors. But eventually, we realize we must look through the windshield and, once again, beyond the hood and to the horizon.