Google’s latest announcement on the future of third-party cookies has sparked a mixture of frustration and renewed urgency across the ad tech sector. We asked leading technology and media experts for their responses to Google’s decision.
Augmenting Advertising
LGBTQ+ Progress Comes from Agencies and Brands Knowing and Sharing their True Selves
Here, steps you can take to shift from generalized, siloed effort towards specific, shared impact.
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Making Playables Work for Non-Gaming Apps
Playable ads are a game-changer, offering an interactive, memorable experience that not only captures attention but also drives real ROI for advertisers.
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