Augmenting Advertising

Over the last year shopping, consumption, and engagement patterns have drastically changed when it comes to how people interact with brands. But, one thing remains to be constant, participation with people, where they are, is key for brand connection.

Business travel expenses will be scrutinized like never before as companies weigh them against the cost of videoconferencing (which is virtually free). Mainstays like privacy and comfort will remain important, but new values like flexibility have emerged.

AW360 sat down with Brad Ralph, Senior Director of Content Development at Getty Images, to talk about his experience as the founder of iStock.com and share some of his hard-earned insights as to how small businesses can keep in step with copyright laws and protect creators’ rights.

Innovation remains at the heart of Webex, and today they are launching an all-new Webex Suite that is built on the most recent learnings on remote work realities the global pandemic taught us.