Your Essential Companion to the Fastest Moving Industry in the World
Good branding is the foundation for all your marketing success, which is why so much effort goes into it. It’s important that your branding is memorable and constant across all channels and platforms, with one report finding that consistent branding increases revenue by 33%.
Now that 2021 is well underway, consumers everywhere are seeking knowledge and practical advice on how to better themselves and their health after a rocky year under quarantine and stress.
5 experience principles that are fundamental to how we can design and reimagine brand experiences that work at every stage of the consumer lifecycle, for 2021 and beyond.
With increasing awareness around mental health for Gen Z and Millennials, brands have a distinct opportunity and also a responsibility to connect with younger consumers by more accurately reflecting the realities of how and why these generations prioritize their mental wellbeing.