It will be good for media companies that win and maintain their sports rights and embrace the positives of streaming.
Tags: Entertainment
Entertainment
Reaching Sports Fans as Easy as Looking At the Second Option
As advertisers gear up for the start of a new season of the NBA, NHL, they should explore all of their options to find the right fit for their audiences and their products. The types of fans are expanding as are the ways to reach them. Mapping out a smart targeting strategy is the best way to maximize spend.
Tags: Entertainment
Why Healthcare in Sport Should Be a Key Focus for Brands
With the eyes of the world finally turning to these issues, and many rights holders and organisations still slow to act, now is the perfect window for brands to step forward and seize the moment.
The NIL Academy at AWNewYork 2022
Seeing NIL featured with the “NIL Academy” sessions was another important step in the evolution of the NCAA student athletes monetizing themselves.
Tags: Entertainment
Communication Gaffes Can Derail Sports Careers, So Don’t Wing It
You would never think about doing your job without ensuring you’re fully prepared for what’s in front of you. And yet, time and again, many people continue to wing it when it comes to one of the few areas that can immediately derail projects, reputations, even careers.