Retail

Let’s look at why strategic churn is emerging as a powerful tactic for subscription companies to optimize customer lifetime value (CLTV), drive net revenue retention (NRR), and achieve positive cash flow, all while fostering deeper relationships with their most valuable customers.

While the current retail media landscape is fairly fragmented, we can anticipate rapid progress over the next couple of years.

As the industry embraces AI to support a more effective in-store experience for retailers and consumers, adopting identity-blind technology will be critical.

Instead of following the crowd, it would be refreshing if a retailer dedicated that valuable seasonal aisle shelf space to support independent brands, startups, and local businesses.

In their latest book, uber-famous Prof. Philip Kotler, the father of modern marketing, and Dr. Giuseppe Stigliano, Global CEO at Spring Studios, give us their view on the future of retail.

The formula for driving incremental revenue is not a one size fits all approach. Different brands, products and services will ultimately have different methodologies and leading indicators. 

Speaking to industry experts, we have gathered insights on retail innovation and have explored why brands must embrace an omnichannel approach to not only survive but thrive in an increasingly competitive marketplace.

To succeed with a Retail Everywhere approach, brands need to bake the always-on ethos into their strategies.